Welcome to Herringstone’s Boutiques
We are delighted that you have chosen to join our organization and hope that you will enjoy a long and successful career with us. As you become familiar with our culture and mission, we hope you will take advantage of opportunities to enhance your career and further HerringStone’s Boutique goals.
Our Core Values
CUSTOMER SERVICE
We are committed to Customer Service in every way! We aim to please each customer by providing: Compassion, Unity, Support, Trust, Optimism, Memorable Experiences, Empowerment, Respect.
We strive to give the best service through: Selflessness, Efficiency, Reliability, Value, Innovative Style, Commitment, Enthusiasm.
OUR WHY!
To provide an unforgettable customer experience by inspiring women to be the best version of themselves. HerringStone’s mission is to provide every customer with a sense of confidence, satisfaction, and style while providing trendy, affordable, and quality merchandise. We strive for excellence when it comes to customer service, clothing, and all aspects of our business.
OUR VISION
To create a universal brand suitable for all ages, body types, styles, and sizes whilst achieving the goal of becoming a trendy and affordable fashion iconic store. Confidence creates STYLE!
Ideal Client Avatar: Sophia Stone
Sophia Stone Is...
The embodiment of grace, confidence, and southern charm. The perfect intersection of style and sophistication. Sophia knows how to make an entrance and leave a lasting impression. The ultimate hostess, the kind who turns every event into an unforgettable experience. A trendsetter without being too flashy. She understands the power of fashion to express her personality and make a statement! She’s a lifestyle and an inspiration.
Sophia Stone's Shopping Preferences
Enjoys a personalized and immersive boutique shopping experience. Values boutiques that offer elegance, charm, and uniqueness. Appreciates knowledgeable and attentive boutique staff. Draws inspiration from well-organized and thoughtfully laid out stores. Prefers exclusive selections, limited-edition items, and local artisanal products. Loves unique and creative displays that catch her eye. Values fitting rooms with privacy and comfort. Appreciates boutiques that engage her senses through decor, music, and scents. Seeks boutiques with personalized services and attention to detail.
Sophia Stone's Fashion Choices
Embraces classic and timeless fashion with a modern twist. Enjoys experimenting with new fashion trends without being overly trendy. Incorporates sequences for a touch of glamour during the holidays. Mixes & matches textures, such as pairing sequins with velvet or faux fur with leather. Wears printed tops, including floral, polka dots, and stripes based on the occasion. Chooses outfits that reflect her southern charm and confidence. Values high-quality fabrics and elegant silhouettes. Dresses according to the event, from casual chic to upscale glamour. Adopts a tasteful and balanced approach to texture and mixing in her outfits.
Meet Your Trainers
Cindy Stone
Herringstone’s Founder and CSO
Cindy Stone is the co-owner and co-founder of HerringStone’s Boutique, a prominent ladies' boutique with five locations across Louisiana. After earning her degree, Cindy began her career in the fashion industry as a buyer, where she honed her skills in merchandising and gained a deep understanding of the business side of fashion. Her hands-on experience in identifying trends, sourcing products, and negotiating deals has been instrumental in the success of HerringStone’s Boutique. For over 35 years, Cindy has been the driving force behind the boutique’s growth and its ability to evolve with the changing fashion landscape. Her passion for creating a welcoming, curated shopping experience has helped build a loyal customer base and establish the boutique as a local favorite. Cindy’s dedication to quality, style, and personalized service continues to set HerringStone’s apart. Beyond her work in fashion, Cindy is committed to fostering strong community ties, making her boutique a beloved part of the local culture.
Debbie Herrington,
Herringstone’s Founder and CMO
Debbie Herrington is the co-owner and co-founder of HerringStone’s Boutique, a renowned ladies' boutique that has been a staple in Louisiana’s fashion scene for over 35 years. With five successful locations, HerringStone’s continues to offer curated, stylish selections that cater to women of all ages. Debbie’s passion for fashion began early, leading her to earn a degree in fashion merchandising with a minor in marketing. Her education, combined with her vision and business acumen, has helped transform HerringStone’s into a beloved brand known for its personalized shopping experience and dedication to quality. Debbie's commitment to her customers and her community has fueled the boutique’s success, with each location offering a warm, inviting environment that makes every visit memorable. Her leadership and innovation have not only grown HerringStone’s presence in retail but have also set a standard for boutique shopping in the region. Whether overseeing operations or collaborating with her team to bring fresh trends to her clientele, Debbie remains at the heart of HerringStone's growth and continued impact.
Hanna Lavergne
Herringstone’s CEO
Hanna Lavergne is the co-owner and CEO of HerringStone’s Boutique, a ladies' boutique with five locations across Louisiana. After graduating from the University of Louisiana Monroe in 2009, Hanna opened HerringStone’s second location in Lafayette, LA. Her leadership and passion for fashion have been key to the boutique’s growth, curating stylish collections that resonate with a diverse clientele. Committed to offering a memorable shopping experience, Hanna also values building strong community ties and actively participates in local charitable initiatives. Her vision continues to guide HerringStone’s success and expansion as she balances honoring its legacy with embracing new opportunities for growth.
Dr. Susie Carder
Profit Coach
Dr. Susie has helped thousands of businesses achieve exponential growth, create radical business strategies, and ramp up from ordinary to explosive! Being average or running an average business will instantly drop from your list of options. Susie comes with a twenty-year track record that includes building two $10 million companies and selling them for millions! Learn how to truly live your dreams and achieve financial abundance.
Claire Texada
Herringstone’s COO
Claire Texada is the co-owner and COO of HerringStone’s Boutique, a leading ladies' boutique with five locations across Louisiana. With a passion for fashion and a keen business acumen, Claire played an instrumental role in opening HerringStone’s third location, Heirloom by HerringStone’s, in Youngsville, LA. Her leadership and operational expertise have been vital in driving the boutique’s growth and success. Claire’s dedication to providing exceptional customer service and her commitment to curating stylish, quality collections continue to set HerringStone’s apart in the local fashion industry.
Erin Taylor
Herringstone’s District Manager
Monroe, LA native Erin Taylor discovered her passion for leadership early, starting as a cheer and tumbling coach at just 15. This led to owning her own cheer gym for seven years, where she developed her skills in team building, motivation, and leadership. Today, Erin serves as both the District Manager and Monroe Store Manager at Herringstone's Boutique. She oversees the training and development of five stores, ensuring the success and profitability of each location. Her leadership style focuses on creating a positive, high-energy environment that empowers her team to thrive. Outside of work, Erin enjoys traveling, reading, cooking, and staying active. She’s also known for organizing fun, themed social events that bring her loved ones together. Family and friends are central to Erin’s life, and she values every moment spent with them.
Sam Stone
Executive Manager
For the past 7 years, Sam has been the secret weapon fueling the rise of a 7-figure business icon. Her track record speaks for itself: accountability and results are her middle names. When you need someone to take charge and make things happen, Sam Stone is the name to remember. She can tame any project, no matter how wild or unruly, and turn it into a well-oiled machine. Her strategies are razor-sharp, and her execution is flawless. When others hit a roadblock, Sam sees an opportunity for growth. Her ability to think outside the box and find ingenious solutions is legendary. Challenges bow before her, and obstacles scatter in fear.
Who We Are
- On April 1, 1989, two sisters, Debbie Herrington and Cindy Stone, turned their dreams into reality and opened the first HerringStones Boutique in Monroe, Louisiana. The sisters dreamt of bringing innovative and trendsetting fashion to their hometown. With a great deal of hard work, years of constantly targeting new trends, and seeking out the best brands and merchandise, Cindy and Debbie’s dream took off beyond the twin cities and HerringStones became a household name for women’s wardrobes across north Louisiana.
Over the years HerringStones has transpired into a Louisiana staple boutique. The sisters created an iconic company and continue to do so with second-generation, Hanna Herrington Lavergne and Haley Herrington; hence our phrase two generations and growing. Branching out from the limbs of HerringStones as a sister store, HeirLoom by HerringStones evolved. HeirLoom, meaning something of value passed on from one generation to the next, was established in 2017 and continues to flourish.
What started as a small family business is slowly growing into something greater and we thank you for following along and supporting us! In addition to our website, HerringStone’s has five store locations in Louisiana: HerringStones Monroe, HerringStones Lafayette, HeirLoom By HerringStones Youngsville, HeirLoom By HerringStones in Houma, and HerringStones Baton Rouge. Each storefront is a haven for style, fashion, and top of the line customer service.
