Welcome to the Branding Module & Core Values training module at Herringstones Boutique. This module is designed to immerse you in the heart and soul of our brand, ensuring you understand not only what we do but why we do it.
We’ll start with our Mission Statement and dive into “Who We Are” and our “WHY.” These elements are the foundation of everything we do at Herringstones, driving our passion for fashion and our commitment to our customers. Understanding these core values will be crucial, so be prepared to be quizzed on them later.
Next, we’ll explore our Vision and Brand Identity, giving you a clear picture of the future we’re building together and the unique image we project in the marketplace. You’ll also be introduced to our Ideal Stylist, Olivia Grace Herrington, and learn about our customers and avatars—the people who inspire our collections and define our success.
Finally, we’ll take you on a Store Tour and Warehouse Tour, concluding with a special Monroe Store Tour. These tours will help you visualize our operations and see how our brand comes to life in our spaces.
This module is key to becoming a true Herringstones ambassador. Get ready to dive deep into our brand and emerge with a strong sense of who we are and where we’re going!
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Videos
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Workbook
